A Paisley business leader has welcomed new research highlighting huge support for the region's high streets.

Polling released as part of Scotland Loves Local Week shows that nine out of 10 people locally agree it is vital that they support businesses on their high street.

The statistics also show 93% of those surveyed in the West Scotland Scottish Parliament region recognise that choosing local supports local jobs.

And three-quarters of people locally agreed that choosing local reduces unnecessary journeys and helps to tackle the climate crisis.

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The findings have been welcomed by Paisley First Business Improvement District vice-chair Elaine Templeton.

She said: "Our town centre is all about people - the people who run and work in our businesses and the people to head out and support them.

"It's great to see that people realise how vital - and valued - their support is and the difference it makes to the whole community. We're working hard to see that support grow further and for more people to spend time shopping, eating out and enjoying activities in our town.

"There's so much to look forward to in Paisley. With the backing of people living locally, we will be able to seize all of the opportunities emerging so that businesses can thrive with the huge benefits that brings us all."

The Gazette: Sean Batty at Paisley AbbeySean Batty at Paisley Abbey (Image: Supplied)

Members of Paisley First have been high-profile champions of Scotland Loves Local since it was launched to support communities recovering from the first coronavirus lockdown in July 2020.

It has since evolved into a wider movement to fuel the national economy from its grassroots, encouraging support through the cost of living crisis and in response to the climate emergency.

Earlier this summer, Paisley's STV presenter Sean Batty shared stories from some of his favourite businesses in the town as part of a special video for the campaign, meeting many of the people behind them.

Scotland Loves Local Week, which continues until Sunday, September 3, will see various events and activities taking place across the country to rally support and highlight transformational work taking place to make communities fit for the future.

The polling of almost 1,400 adults across the country was carried out for Scotland Loves Local by the Diffley Partnership.